Magazine from 1927

This is the cover of the Swedish magazine “Husmodern” (The Housewife) from 1927.

This is one of the commercials for the soap “Palmolive”. It says Nobody would know they are married –

it’s because she knows how to keep her youth (be beautiful). Thank God we don’t see this today in

the magazines… (But infact we do, in lot’s of magazines – not just this honest!)

On two pages it’s this kind of advertising. Employers that look for young women for housekeeping, cleaning and cooking.

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